Jesse Poppick
As partner and co-founder of Ad Operations Interactive, Jesse Poppick has worked in the Internet industry for close to ten years. This history started with Real Media, Inc. in 1998, when he was hired as the sole Traffic Manager for the Real Media North American Ad Network. In this role, Mr. Poppick used Open AdStream (OAS), Real Media’s Ad Management System, on a daily basis. In addition to OAS, Mr. Poppick was trained to use the DoubleClick DART System, Accipiter, and NetGravity. In the spring of 1999, Mr. Poppick became Real Media’s Sponsorship Specialist, which called for handling all aspects of Real Media’s Sponsorship programs including all trafficking duties. The position of Technical Account Executive was Mr. Poppick’s next role at Real Media, where he successfully sold Open AdStream to clients such as eUniverse, MyCity.com and the St. Petersburg Times. Mr. Poppick then moved to a position with Cyber Dialogue, Inc., selling eCRM products and services. At Cyber Dialogue, Mr. Poppick had exposure to Analytical Database Marketing and Custom Marketing Analysis services such as: identifying web user trends, building web site visitor profiles, and selling web user modeling projects. Mr. Poppick returned to Real Media, Inc. as a Technical Account Executive in the months leading up to 24/7’s acquisition of Real Media, Inc. in 2001. Until founding Ad Operations Interactive in 2002, Mr. Poppick served as the Vice-President of Sales and Marketing and Director of G.I.S. Operations at Lupine Logic, Inc.

Jesse Aguirre
Jesse Aguirre, partner and co-founder of Ad Operations Interactive, also has close to ten years of experience in online advertising management and over five years of database development experience. Mr. Aguirre is proficient in the use and management of popular ad serving technologies such as DoubleClick’s DART, 24/7 Real Media’s Open AdStream and Engage’s AdManager. His wide range of Internet ad serving system expertise makes Mr. Aguirre one of the most skilled and knowledgeable professionals in ad operations management and trafficking services. In the years prior to co-founding Ad Operations Interactive, Mr. Aguirre worked as a Data Analyst and Quality Control Manager for Publicitas Advertising Services (PAS) in Stamford Connecticut. PAS, a newspaper oriented advertising firm, was a mayor investor in Real Media, Inc., now 24/7 Real Media. In 1999 Mr. Aguirre was invited to join Real Media as Traffic Manager. A year later, Mr. Aguirre was asked to join the newly formed Real Media Miami office as Director of Advertising Operations for all of Latin America. Mr. Aguirre joined StarMedia in 2001 as Director of Ad Production, supervising all StarMedia interactive advertising campaigns. In addition, as Director of Ad Production, Mr. Aguirre was responsible for the management and optimization of both DoubleClick’s DART and Engage’s AdManager.